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About TopRight

The TopRight Story

TopRight helps you transform your marketing by working through the right combination of Story, Strategy and Systems to tell your story better, execute your go-to-market strategy more effectively and deliver a remarkable customer experience flawlessly.

TopRight is the transformational marketing consulting firm focused on serving the strategic growth objectives of C-Suite executives, their direct reports, and their organizations. Having served in leadership roles both client and agency side, we have lived and breathed the responsibility of driving business results.

We understand the cost of success or failure of specific strategies, initiatives and results. That means our true north is organic growth through transformation. And we partner with our clients to create profitable customer experiences based on the right Story, the right Strategy, and the right Systems—all measured through the lens of Simplicity, Clarity and Alignment.

Services

Testimonials

"Much of the progress this year has been accelerated through the deployment of TopRight to assist in several critical project areas. They have made significant contributions to our company over the past year."

Chris Joos, Harland Clarke Corporation

"TopRight's EMM is a must-read for senior marketers who want a seat at the table. It speaks to a key issue of marketing relevancy and provides some new thinking on how to integrate marketing and delivering business results."

Dennis Dunlap, CEO, American Marketing Association

"TopRight has been one of the best professional partners I could ever have asked for.  PBS is smarter and stronger today because of your contributions. Thanks for everything you do for all of us at PBS."

Kelly Chmielewski, VP, PBS Creative Lab, PBS

"TopRight quickly became an essential part of our team. The work, creativity and overall assistance they provided was integral to our success. I encourage any firm in need of a marketing/branding resources to contact TopRight."

Hamilton Powell, Chairman, SharpMart

"TopRight is a fantastic team to work with... They have been so passionate about helping us articulate and build our brand UKIES. They made our first trade show in the USA (The Atlanta Shoe Market) a grand success!!!"

Kavita Khaitan, CEO, UKIES

"TopRight has connected science and marketing to be applied to real problems. They take the guesswork out and provide a playbook on how to inform marketing decisions."

Dave Reibstein, William Stewart Woodside, The Wharton School

"The consultants that TopRight allocated to our business were fantastic. I give nothing but stars, exclamations, and thumbs up to them."

Sara Costello, Senior Director, Relationship Marketing, Sylvan Learning Centers

"Thank you TopRight for your efforts with our team to meet the MRM CDA go live date. The team is tired, but excited to have met such an aggressive goal."

Christine Hill, Director, Lilly USA Marketing Solutions

"We believe that TopRight’s work will give us a much higher probability of success. I would highly recommend TopRight to anyone grappling with a difficult marketing problem who wants to get the maximum bang for their consulting buck."

Todd Lunsford, CMO, Amsurg

"TopRight's EMM is the closest thing to a CMO’s handbook... It should be a mandatory read for all marketing executives, from up and comers to the most senior leaders."

Jerry Noonan, Former CMO of 1-800 Flowers and Nabisco

"From my perspective, TopRight provided deep understanding of effective marketing, the real-world guidance, and the sense of urgency in directing a team that delivered real value."

Tim McMahon, Former CMO, ConAgra Foods

"Thanks for everything TopRight has done here. We’ve all been very impressed with TopRight’s effort and the work product. We’re looking forward to our continued relationship."

Neil Singer, Former CIO, Allconnect

"Dave Sutton is highly knowledge and a terrific communicator. I greatly enjoyed working with him and the TopRight team, and will do so again. Dave listens carefully and emphatically. We worked on a roadmap for building a marketing and comms capability"

Chad Thevenot, Executive Director, Institute for Humane Studies

"Everyone at TopRight was wonderful to work with, very supportive and willing to step up and assist in whatever we needed. They provide great insight and direction to help us define where we needed to go and how to get there."

Gary Samoluk, CEO, CxO Analytics

"Dave and Bill are superb marketers. They have been phenomenal strategists with follow through, a rare combination. Their network has proved invaluable at a high level as well as very tactical team on each project."

Dan Lipson, CEO, CampJam, Artistory and LABL

Interested in Transformational Marketing?