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Middlesex County, NJ

A Vote-by-Mail Campaign During a Global Pandemic Challenges Once COVID-19 forced the State of New Jersey into quarantine, state and county election officials immediately faced the prospect of running a primary election without in-person voting. The New Jersey governor provided elections guidance over the course of several weeks that required stricter regulations. Middlesex finally mandated…

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FocusVision

Defining a Six Second Story Challenges As a midsized consumer/customer insight organization, FocusVision provides tools and software to allow for the accumulation and analysis of customer and consumer insights intended to drive business performance. Through a number of acquisitions, FocusVision had yet to establish a clear and differentiating brand position in a highly fragmented and…

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Asurion

Attracting and Retaining Talent in a Highly Competitive Labor Market Challenges As a technology company competing fiercely for the right candidates within a limited talent pool, Asurion faced the challenge of finding and keeping top talent – people with the skills, knowledge, experience, competencies and values that provide a match for the roles and values…

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