The Small Business Advocate Show talks with Dave Sutton about marketing for small businesses as they feel the pressure of big name brands and organizations. Dave clarifies that small businesses need to become better at marketing and he guides us through different ways that small businesses can embrace their flexibility, market their brand in a niche environment, and use the power of social media for the better. Small businesses are perfectly capable of achieving growth and success in the often-avoided area of marketing and can even use their size to their advantage. Marketing as a small business doesn’t need to be hard, just planned out.
Listen to the full interview below: